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Jim
Dyer

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With over 30 years of experience in data-driven and recurring revenue businesses, primarily in private equity-backed environments, Jim has led global sales and marketing teams ranging from 20 to 250 people.

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His expertise lies in identifying commercial opportunities and executing strategies to capture them effectively.

At both Wood Mackenzie and OAG, Jim led fundamental restructurings of commercial strategy, transforming plans, teams, and processes. 

 

He has a proven track record in defining and implementing change, expanding go-to-market strategies, and driving sales and marketing effectiveness to achieve top-line revenue growth.

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As a C-suite executive for over 15 years, Jim ensures alignment between technology, product, finance, and commercial functions to maximise business potential. His broad sector experience spans various company sizes, from his leadership roles at Wood Mackenzie, ERM, OAG, to his non-executive directorship at Kynetec.

Andy brings over 30 years of sales experience in the energy sector, with a proven track record of building and leading high-performing teams.

 

In 2004, Andy joined Wood Mackenzie in Dubai, where he established the company’s Middle East regional sales presence, securing over 30 new logo clients. For the next 15 years, he served as Head of EMEARC Sales & Marketing, managing a 60-strong team responsible for over 400 client relationships, the largest of Wood Mackenzie’s three global sales regions.
 

His extensive experience has given him deep insights into the role of data in client workflows, its commercial value, and how to design go-to-market strategies to monetise that value effectively.

 

Since 2020, Andy has been involved with The Alternative Board and Din Eidyn Growth, advising startups, SMEs, and leadership teams on sales and marketing strategies. He has guided over 30 businesses in growing and expanding their market presence.
 

Andy is a graduate of Robert Gordon University, Aberdeen, holding a BSc (Hons) in Materials Science, complemented by an MBA

Andy
Todd

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Deborah
Russell

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  • LinkedIn

Many B2B data/information companies struggle to maximise the value for their services due to
legacy packaging, sub-optimal pricing and poor sales execution. Deborah’s expertise and track
record, gained from over 30 years in private equity backed B2B business intelligence and
recurring revenue businesses, focuses on delivering exceptional revenue growth though
successful implementation of: (i) new pricing, packaging and licensing models (PPL), (ii) effective
go-to-market strategies, (iii) profitable customer led product development and (iv) driving sales
excellence to execute.
As a commercial and strategic leader, Deborah has led transformational revenue projects
including successful implementations of several new product launches and go-to-market
strategies during her 25 years at Wood Mackenzie.
As Group Commercial Partner at private equity backed energy market intelligence and
consulting company, Cornwall Insight, Deborah successfully led the commercial transformation
of the subscription model and subsequent sales enablement in parallel with the re-platforming
of a new customer portal, delivering over 20% YoY annual growth.
She brings a wealth of lived experience and best practice that support businesses to deliver and
monetise their revenue growth ambitions.

Ben’s career spanning 30 years has focused on operational leadership within
private-equity backed high growth proprietary research data and consulting
businesses, managing teams of up to 400 people.
His expertise and track record is centred around building effective leadership teams
at both corporate and divisional levels, and instilling the right culture within those
teams that can cascade throughout the organisation, fostering a one-team and high
growth mind-set.
Ben has led the development and implementation of growth strategies spanning
internationalisation (including near-shoring), fundamental workflow process
improvements as well as introducing effective governance frameworks for
businesses as they scale.
His broad sector experience within B2B data and analytics spans over 20 years with
Wood Mackenzie, and 6 years with OAG.

Ben
Hollins

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